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New sponsors line up for USPS-Berry Floor
By Tim Maloney, European Editor
Two new sponsors will be featured on the USPS-Berry Floor jersey for 2004. The Silicon Valley microprocessor giant Advanced Micro Devices (AMD) logo will be prominently displayed, likely as a way to promote the perennial second place chip maker (to Intel) new AMD Athlon 64 bit microprocessor. Industry insiders tell Cyclingnews that AMD is perhaps a year ahead of chip giant Intel in the vital new 64 bit processor market and so what better way to get noticed on a global scale but to put its logo on Lance Armstrong's shoulders and posterior.
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