E
evil.jelly
Guest
.. considering that myself, along with many others i would presume, have pre-ordered in the last month and worked at least one hl2 forum into my every day surfing habits...
the hype created by a simple lack of confirmation about a delay (whether it is or isn't i cant say) is practically unbeatable in terms of marketing value.. how much money they put in and how much return they get back - which is practically nil in and a huge amount of publicity out..
so what would you do?
would you break the news as early as possible, leading to a smaller minority of disappointed fans but missing out on a month of excitement or would you keep on going toward a released date until at the very last minute you decide to break the news keeping the hype momentum going as long as you could?
or am i off the ball with both choices?
the hype created by a simple lack of confirmation about a delay (whether it is or isn't i cant say) is practically unbeatable in terms of marketing value.. how much money they put in and how much return they get back - which is practically nil in and a huge amount of publicity out..
so what would you do?
would you break the news as early as possible, leading to a smaller minority of disappointed fans but missing out on a month of excitement or would you keep on going toward a released date until at the very last minute you decide to break the news keeping the hype momentum going as long as you could?
or am i off the ball with both choices?