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Today Valve have announced a new version of Steam, 'Steam China' that will bring Steam's catalogue of games to the Chinese market.
Historically, Valve have licensed versions of their titles to Perfect World. In doing so, Perfect World have adapted Valve's titles localising them for the Chinese market. This has been in-part due to Steam not being available in China, a hurdle that all Steam's partners have had to endure as it has restricted their reach to China. Player Unknown's Battlegrounds included, turned to Tencent late last year to permeate the Chinese market, effectively cutting Steam out the deal for the vast number of copies sold. Steam China looks to prevent repeats of such situations.
Full Press Release Below
6/11/2018 -- Perfect World Zhengqi (Shanghai) Multimedia Technology Co., Ltd. and Perfect World Game Co., Ltd., two wholly owned subsidiaries of Perfect World Co., Ltd., and Valve Corporation announced an extension of their ongoing partnership to begin work on Steam China, which will provide Chinese gamers and developers with a new way to access Steam's expansive selection of games and entertainment. No release date for Steam China has been announced.
Steam China will extend the strategic cooperation between the two parties that began in 2012, when Perfect World's subsidiaries obtained the license to operate Valve's DOTA 2, and later Counter-Strike: Global Offensive (CS:GO), in China. Robert H. Xiao, CEO of Perfect World, said the company would introduce more games to China through Steam China, providing quality content and improving the experience for both gamers and developers.
Perfect World and Valve will collaborate closely on Steam China, actively promoting its launch, marketing, and game lineup. No changes are planned for Steam's existing worldwide operations and services as a result of this announcement.
Historically, Valve have licensed versions of their titles to Perfect World. In doing so, Perfect World have adapted Valve's titles localising them for the Chinese market. This has been in-part due to Steam not being available in China, a hurdle that all Steam's partners have had to endure as it has restricted their reach to China. Player Unknown's Battlegrounds included, turned to Tencent late last year to permeate the Chinese market, effectively cutting Steam out the deal for the vast number of copies sold. Steam China looks to prevent repeats of such situations.
Full Press Release Below
6/11/2018 -- Perfect World Zhengqi (Shanghai) Multimedia Technology Co., Ltd. and Perfect World Game Co., Ltd., two wholly owned subsidiaries of Perfect World Co., Ltd., and Valve Corporation announced an extension of their ongoing partnership to begin work on Steam China, which will provide Chinese gamers and developers with a new way to access Steam's expansive selection of games and entertainment. No release date for Steam China has been announced.
Steam China will extend the strategic cooperation between the two parties that began in 2012, when Perfect World's subsidiaries obtained the license to operate Valve's DOTA 2, and later Counter-Strike: Global Offensive (CS:GO), in China. Robert H. Xiao, CEO of Perfect World, said the company would introduce more games to China through Steam China, providing quality content and improving the experience for both gamers and developers.
Perfect World and Valve will collaborate closely on Steam China, actively promoting its launch, marketing, and game lineup. No changes are planned for Steam's existing worldwide operations and services as a result of this announcement.
